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Officina Profumo-Farmaceutica di Santa Maria Novella Florence Via della Scala

4,6 3068 reviews

Via della Scala 16,

Flagship Historical Museum,

50123 Florence

Store hours

Currently closed. Opens tomorrow at 09:30

Friday
09:30-20:00
Saturday
09:30-20:00
Sunday
09:30-20:00
Monday
09:30-20:00
Tuesday
09:30-20:00
Wednesday
09:30-20:00
Thursday
09:30-20:00
Itinerary
Buy online

Your boutique

Officina Profumo-Farmaceutica di Santa Maria Novella was born as a Dominican friars’ convent in Florence, Italy in 1221. Since then, we select nature’s finest ingredients to give life to authentic, beauty-seeking routines for the home and the body.
Come to any of our stores or shop online our newest Eau de Parfums, Eau de Colognes, soaps, candles and skincare and bath products. The historical location, of Via Della Scala 16, Florence and also the very first operational site for the Maison, it is today a boutique museum where history brings alive the magic with care, savoir-faire, elegance and we are committed to preserve, and evolve, a heritage like no other.

Services

Olfactory journey
Skincare Discovery
Product Tests
Product Specialists
Gift Box
Entire Collection

Reviews

Marco

Beautiful, incredible place... you can breathe pure history... seeing is believing...

Alimos

Wow !!

Andrés Saravia (lagartigato)

Paradise on earth

Steven De Jonge

Oldest pharmacy in the world A beautiful building inside and definitely worth a visit.

A

Grazi to Julia for providing such wonderful customer service! We thoroughly enjoyed our experience as Julia patiently helped me pick out a gorgeous perfume with violet notes along with some gifts. She also provided us a tour and the amazing history of this gem of a perfumery. Visiting Maria Novella was one of the highlights of our trip to Florence! (Another reviewer complained about the check out process, and although we also initially found it confusing, I preferred it since the perfumes I purchased had been stored properly and were not on the store floor exposed to light and handled by other customers.)

merry kim

The decor is beautiful and the staff are friendly. Due to the euro exchange rate, prices seem similar to or even more expensive than in Korea.

Frequently Asked Questions

Do you have samples I can try at home?
Regarding testers and samples to take home, it can depend on the product you are looking for. Please consult with our product specialists in the store to help you find the products best for you.
Can I have a gift wrap done in the store?
Yes of course we can provide different options of branded gift wraps in all our flagship locations for any special occasion.

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