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Officina Profumo-Farmaceutica di Santa Maria Novella Florence Via della Scala

4,6 3016 reviews

Via della Scala 16,

Flagship Historical Museum,

50123 Florence

Store hours

Currently closed. Opens at 09:30

Saturday
09:30-20:00
Sunday
09:30-20:00
Monday
09:30-20:00
Tuesday
09:30-20:00
Wednesday
09:30-20:00
Thursday
09:30-20:00
Friday
09:30-20:00
Itinerary
Buy online

Your boutique

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Officina Profumo-Farmaceutica di Santa Maria Novella was born as a Dominican friars’ convent in Florence, Italy in 1221. Since then, we select nature’s finest ingredients to give life to authentic, beauty-seeking routines for the home and the body.
Come to any of our stores or shop online our newest Eau de Parfums, Eau de Colognes, soaps, candles and skincare and bath products. The historical location, of Via Della Scala 16, Florence and also the very first operational site for the Maison, it is today a boutique museum where history brings alive the magic with care, savoir-faire, elegance and we are committed to preserve, and evolve, a heritage like no other.

Services

Olfactory journey
Skincare Discovery
Product Tests
Product Specialists
Gift Box
Entire Collection

Reviews

food_dairy bang

The head office of the famous Santa Maria Novella perfume is located right here in Florence, near the Cathedral of Santa Maria Novella. It is the prettiest and oldest perfume store among perfume houses in the world, and it is a great place to stop by when you come to Florence to give perfume as a gift or buy it as a souvenir.

Sergio Conesa martinez

The oldest pharmacy in Europe

elisha chen

The service was excellent! While we were waiting inside, we were given a lemon ice cream, which felt like home on a hot summer day. The staff even offered to store our luggage, which was very thoughtful! The mural on the right is beautiful, depicting the main story of the Passion of Christ. The shape of the table at the Last Supper, in particular, offers a unique interpretation. The designers put a lot of effort into every product, and it's highly recommended!

Kyungsik Yoon

If you notify a staff member of your purchase intent, they'll create a card for you. Enter the items you wish to purchase and your passport information (if using duty-free shopping) on the card, then proceed to the checkout counter to complete your purchase. Staff members speak Korean and Japanese.

Arianna Ilardi

Simply a wonderful place where the craftsmanship and quality are first class.

Luis Medrano

Great place to pick up real local scents. We were helped by a lady from Texas. Extraordinary experience, she took the time to help us and was great with our 7-year-old daughter. We choose the perfect scents and we're never pressured or rushed. We will come back on our next visit to Florence.

Frequently Asked Questions

Do you have samples I can try at home?
Regarding testers and samples to take home, it can depend on the product you are looking for. Please consult with our product specialists in the store to help you find the products best for you.
Can I have a gift wrap done in the store?
Yes of course we can provide different options of branded gift wraps in all our flagship locations for any special occasion.

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